London based start-up AEROPOWDER has unveiled pluumo, a new form of sustainable thermal packaging material.
Embracing the spirit of the circular economy, pluumo is uniquely manufactured from surplus feathers. Harnessing their natural properties, it has been designed to have excellent thermal insulation performance and can keep packages protected from changes in temperature.
Target customers for pluumo include companies in the food or pharmaceutical industry, who rely on thermal packaging to ensure that products are kept cool during transport. Traditionally, thermal packaging has been made from non-renewable resources such as polystyrene; however, AEROPOWDER is bringing a sustainable alternative to the market in the form of pluumo.
Working with partners across Europe, AEROPOWDER has successfully completed a pilot manufacturing run for pluumo and begun shipping orders to early customers, who include recipe kit suppliers and organic butchers.
Speaking at the launch event held on Thursday the 5th of July, AEROPOWDER’s Chief Technical Officer and co-founder Elena Dieckmann said: “It has taken a lot of hard work to get to a product launch today, but it has been an incredible journey. We are very excited to get pluumo out into the market and we will continue our process of refinement and improvement so it can be the best product it can be.”
AEROPOWDER has already received interest in its technology from a range of industries beyond packaging, including the clothing, automotive and civil engineering sectors.
For now, the company is focusing on its short-term goals of growth by raising investment, expanding the team and increasing production capacity.
AEROPOWDER’s Chief Executive Officer and co-founder Ryan Robinson, added: “It’s was a great day to celebrate our achievements, but we always remind ourselves that these are just the first steps; our main priority is to establish ourselves as a profitable business and we can go from there. However, looking forward, it is exciting to think about the global impacts that our feather-based materials may one day have both economically and environmentally.”