Features »

Plastics – again and again and…

Bonnie Howard February 21, 2013 0

THE BENEFITS OF PLASTIC FOOD PACKS DO NOT END WITH THE WASTE BIN by David Baker, general manager, RPC Bebo UK There are those of us who can still remember Long Play records, when

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Decision Makers United

Bonnie Howard February 19, 2013 0

PRO2PAC IS RETURNING WITH A NEW LOOK, A NEW LAYOUT, AND THE SAME CONTINUED COMMITMENT TO SHOWCASING THE LATEST INNOVATIONS IN FOOD AND DRINK PACKAGING Scheduled for March 17-20, at London ExCel, it is

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progressive Pressures

cMJZ34a5 February 19, 2013 0

 IN TODAY’S MARKET, QUALITY AND GENERAL RELIABILITY OF WRAPPING MACHINERY ARE ASSUMED BY CUSTOMERS AND THE PRESSURES ON PACKAGING AUTOMATION HAVE MOVED ON by Tony Hacker, general manager, ARPAC Europe Ltd The pressure on

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Flexible Friend

cMJZ34a5 February 17, 2013 0

PLASTICS’ VERSATILITY MAKES IT THE IDEAL CHOICE FOR  THE FAST-CHANGING TOILETRIES AND COSMETICS MARKETS by George Sweeney, general manager, RPC Containers Llantrisant The retail sector is characterised by its highly-competitive nature, and the continuing

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Open And Shut Case

cMJZ34a5 February 13, 2013 0

A DISPENSER CAN ENHANCE YOUR BRAND IN MANY DIFFERENT WAYS by Mark Box, managing director, Rieke Dispensing Packaging’s ability to help support a product’s image and value proposition is a well-recognised benefit for the

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Demand Grows

cMJZ34a5 February 12, 2013 0

THE INCREASING POPULARITY OF INTERNET SHOPPING WILL BE ONE OF THE MOST IMPORTANT TRENDS INFLUENCING PROTECTIVE PACKAGING DEMAND by Alan Yates, managing director and chair, Endoline Machinery This factor alone will necessitate heightened requirements

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Decoration Can Cut Costs

cMJZ34a5 February 11, 2013 0

THE TOOLING REQUIRED FOR CUSTOM-DESIGNED BOTTLES IS EXPENSIVE by Mark Devonald Smith, sales director, perfumery and personal care, Stolzle Flaconnage Moreover, contemporary designers are presenting glass makers with more and more complex challenges –

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Consider The Whole Picture

cMJZ34a5 February 9, 2013 0

CREATIVITY IS JUST ONE FACTOR IN THE DEVELOPMENT OF SUCCESSFUL PACK DESIGNS by Kinza Sutton, marketing manager, Artenius PET Packaging Europe (APPE) Packaging’s ability to create strong brand identity and shelf appeal plays a

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Ten Useful Tips

cMJZ34a5 February 7, 2013 1

‘WE NEED TO REDESIGN OUR PACKAGING’ by Nir Wegrzyn, founding partner, BrandOpus This familiar comment, usually from marketing executives, is answered by many finance directors: ‘We designed before – and it didn’t change anything!’

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Stories Based On Truth

Chantell Keston February 6, 2013 0

DEVELOPING A PRODUCT’S BRAND IS A LONG AND COMPLEX PROCESS by David Beard, creative director, Brandhouse Packaging though is the key to telling the world all about that brand. When establishing the identity of

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