Adams Shrinks To Expand

Stuart Pritchard January 18, 2018

A E Adams has made a significant investment in a new sleeve applicator and steam shrink tunnel to meet increased demand for shrink sleeve bottles and offer customers a choice of adaptable packaging formats.

As part of a wider investment in the liquid filling line at its facility in West Sussex, Adams has acquired an Accraply RF150 shrink sleeve applicator and a state-of-the-art Accraply ShrinkMaster S2000 steam shrink tunnel. This offers controllable steam heat transfer, enabling shrink sleeves to be applied smoothly to bottles of any material, to standard round bottles, trigger bottles, and also those with more challenging shapes.

“This technology offers a versatile new solution for those looking to update their packaging format,” says Cliff Preston, Technical Director of A E Adams, a leading provider of contract manufacturing and packing solutions specialising in the non-food market. “It will particularly suit the household and personal care product industries, as well as those making specialist products.”

“From working closely with our customers, we know that there is a growing demand for shrink sleeve packaging as it can offer numerous benefits,” Cliff continues. “We can now apply a 360 degree wrap to bottles of many shapes and sizes, with any liquid filling.”

Shrink sleeves have less limitations than a standard label. They can enable manufacturers to update packaging artwork easily, apply stronger branding to products, and include more information on the bottle. Where the sleeve covers the whole bottle, it can be functional as well as decorative, providing useful tamper evidence.

The flexible shrink sleeve packaging format now offered by A E Adams may help companies to reduce cost by using the same generic bottles for their whole range, differentiating between products only with the shrink sleeve.  This can also help to reduce packaging waste.

A further environmental benefit is that both the sleeve and the bottle can be easily recycled. Separating traditional labels from plastic packaging can be complex and hinder recycling, whereas shrink sleeves can be more easily removed to provide two separate streams of recycled material.

“In South East England there are a limited number of contractors offering a high-quality steam shrink sleeve wrapping service to the non-food sector,” says Cliff. “We continue to invest in our manufacturing operation and in a broad range of technically advanced solutions that allow us to meet customer demands and overcome many complex packaging challenges.”

A E Adams will be exhibiting at the Packaging Innovations Show at the Birmingham NEC from 28th February to 1st March 2018. At stand J35, visitors will be able to find out more about the new shrink sleeve packaging service, alongside Adams’ existing range of contract manufacturing and packing solutions.