AstroNova Introduces Its Range Of Grass Paper Labels, Derived From Grass, For High-Quality Organic Products

JodyP May 17, 2019

This new paper, made from grass, provides an eco-friendly label material for organic product brand owners. Environmentally friendly packaging and labelling boosts consumer confidence in both the brand and product. This high-quality adaptable label is usable on a wide range of product types (foodstuff, cosmetics, wine, pet foods) and is particularly suitable for labelling clothing.

The manufacturing process for conventional wood pulp uses 6,000 litres of water per ton – compared to a mere 1 litre used in the production of this grass-based product; known under the reference 261.

Its permanent adhesive is perfect for small surfaces on a variety of substrates. This general-purpose adhesive is approved for direct foodstuff contact and has been awarded ISEGA Institute certification. As an option, AstroNova can also provide an acrylic dispersion adhesive, which is removable without leaving residue, from a variety of substrates.

The light brown colour of Grass paper means that a vintage-style label (popular for the labelling of wines and spirits) can be achieved without the need for additional processing.

AstroNova is the perfect partner for brands, which print in-house: they offer expert advice, customer-specific materials, colour label printers, software and inks/toners, after-sales service, a permanent stock of spare parts and support through the company’s in-house Service & Support Department. AstroNova offers a complete solution – everything from a single source.

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